Our client: Soldo is a world-class fintech success story; Europe’s leading pay and spend automation platform for business. All Soldo plans come with Mastercard^® cards, a mobile app for employees, and a web console for administrators. It makes managing expenses a doddle for employees and financial professionals alike, and unlocks the value of corporate spend data in the process.

What we did: Soldo commissioned the Ascendant growth marketing agency for an all-embracing content marketing and search engine optimisation programme to drive new clients. Ascendant came to us to develop a raft of interviews with finance, VC, business and academic leaders. These would raise Soldo’s profile, generate backlinks and engage meaningfully with Soldo’s startup and entrepreneurship audience. Across 18 months, we created a steady stream of top-class global interviews.

Check it out: Soldo Magazine