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Read more about the article TrueLayer: Report writing

TrueLayer: Report writing

  • Post author:Nick
  • Post published:January 3, 2021
  • Post category:Content Marketing/Editorial/Fintech

Our client: TrueLayer is a pioneer fintech enabled by the recent innovation of Open Banking. With a data API and a payments API, TrueLayer is the pipework that powers a…

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Read more about the article Notion Capital: Thought Leadership

Notion Capital: Thought Leadership

  • Post author:Nick
  • Post published:January 3, 2021
  • Post category:Content Marketing/Editorial/Tech

Our client: We are very lucky to have worked with celebrated venture capital firm, Notion Capital. Notion has an extraordinary investment record, is staffed by people with world-class business experience,…

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Read more about the article Apperio – Editorial

Apperio – Editorial

  • Post author:Nick
  • Post published:January 3, 2021
  • Post category:Content Marketing/Editorial

Our client: Apperio is a VC-funded legaltech firm revolutionising legal services by making the industry clear, connected and collaborative. Legal departments have relied for too long on tools of the…

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Read more about the article Sage: Thought Leadership

Sage: Thought Leadership

  • Post author:Nick
  • Post published:January 3, 2021
  • Post category:Content Marketing/Editorial/Fintech/Tech

Our Client: Sage is the market leader for integrated accounting, payroll, and payment systems, supporting the ambition of the world’s entrepreneurs. Today, with over 13,000 colleagues now supporting millions of…

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Read more about the article Soldo: Interviews

Soldo: Interviews

  • Post author:Nick
  • Post published:January 3, 2021
  • Post category:Content Marketing/Editorial/Fintech/Tech

Our client: Soldo is a world-class fintech success story; Europe's leading pay and spend automation platform for business. All Soldo plans come with Mastercard® cards, a mobile app for employees,…

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Crave content? This infographic knows what you want

  • Post author:Nick
  • Post published:July 13, 2015
  • Post category:Content Marketing

We love this cracking infographic - no, hang on, list, of the most seductive types of content. The fact that it's pointlessly rendered as an infographic says more about our…

Continue ReadingCrave content? This infographic knows what you want

You are not your ideal customer

  • Post author:Nick
  • Post published:March 12, 2015
  • Post category:Content Marketing/Editorial

This fabulous article was prompted by the (hugely expected) to-and-fro of the tech commentariat about Apple's launch of their Watch. It's an excellent object lesson in understanding the product landscape,…

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Fabulous critique of ghostwriting

  • Post author:Nick
  • Post published:February 10, 2015
  • Post category:Content Marketing/Editorial

CEOs shouldn't write. Not because they're useless at it, but because their time is better spent elsewhere. CEOs should be leading and doing, not researching and writing. But they should still…

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Awards go a long way

  • Post author:Nick
  • Post published:February 5, 2015
  • Post category:Awards/Content Marketing

Many congratulations to my clients, A2B Excellence, on winning an Employee Engagement award! ...And, ahem, congratulations to Wells Park Communications for writing the successful award entry. In a world where…

Continue ReadingAwards go a long way

The report that reminds us what ‘social’ means

  • Post author:Nick
  • Post published:December 1, 2014
  • Post category:Content Marketing

Once again, the big hitters of social media are getting a good kicking. A Forrester report into social media is questioning the value of marketing spend on social - particularly…

Continue ReadingThe report that reminds us what ‘social’ means
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